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Connecting Africa is the premier online community dedicated to tackling the immense scope of the African digital landscape. Connecting Africa offers a comprehensive, informed and nuanced understanding of the region's communications networking and ICT sector and the commercial opportunities such insight can afford. Connecting Africa's readers include decision makers from across the entire communications technology ecosystem who are either based in Africa, conducting business with African enterprises or seeking to learn more about one of the communications industry's growth hotspots.

Connecting Africa brings AfricaCom delegates and those from the wider tech and telco industries together in a dedicated online environment that is "always on."

Key Site Stats:

  • 50,000 monthly page views
  • 42,000+ monthly unique users
  • 45,000+ social media followers
  • 13,000+ registered site users
  • 6,700+ newsletter subscribers

Advertising Opportunities

The new, often digital-first, business environment demands a multi-channel, data-driven approach to B2B marketing and sales. Connecting Africa are delighted to have evolved our suite of products and services to reflect this new reality and equip our partners for continued success.

Connecting Africa allows you to reach an engaged audience 365 days a year. Whether your priorities are generating valuable new leads, maximizing your brand's profile or positioning yourself as an industry thought leader, we’ve created a year-round, end-to-end custom strategy, utilising a powerful combination of market intelligence, influence and reach through our vast range of digital products, physical events and media platforms, placing your brand at the center of the African communications technology industry.

Learn more about our year-round Digital Marketing offering here

Headline & Category Sponsorships

  • Premium advertising exposure
  • Exclusive advertising placement based on topic
  • Lead generation opportunities
  • Native advertising via contributed articles

Lead Generation

  • Custom webinars
  • Content syndication

Advertising

  • Banner ads
  • Newsletter sponsorships
  • White papers
  • eBooks
  • Symposiums

Digital Marketing

  • Website Advertising
  • Newsletter Sponsorships
  • Sponsored HTMLs
  • Fast Chats

Custom Videos at AfricaCom

  • Custom executive interview
  • Booth tour/product demo
  • Event recap video

Event Amplification Marketing Opportunities

  • Event key takeaways report
  • What you missed post-event guide
  • Attendee Benchmark Study

For more details on our audience, case studies, packages and marketing solutions tailored to your business objectives, contact [email protected].

Innovation hub

Story

Hot startup of the month: South Africa's Zoie Health

This month's hot startup is South African digital women's health clinic Zoie Health – a digital app that focuses on family planning, fertility and maternity care.

Story

Orange Côte d'Ivoire launches 5G lab in Abidjan

Pan-African telecoms operator, Orange, has launched a 5G lab in Côte d'Ivoire in anticipation of its 5G network rollout in 2023.

More Innovation hub

Partner perspectives

5G is lighting up the future of North Africa
By Chris Meng, VP of Huawei Northern Africa Carrier Business Department

The moving target that is telecoms fraud
By Clémentine Fournier, Regional VP Sales, Africa, BICS

How mobile operators in Africa can address signalling threats and secure the network
By Katia Gonzalez, Head of Fraud and Security at BICS

All Partner Perspectives

Africa Tech Perspectives

Story

Women in Tech: Spotlight on inclusivity with Digital Council Africa's Juanita Clark

Digital Council Africa founder and CEO, Juanita Clark, talks to Connecting Africa as part of our Women's Month series about her career and what needs to be done to make the tech industry intentionally inclusive.

Story

Women in Tech: Spotlight on legal tech with Life.file's Sinal Govender

Life.file co-founder, Sinal Govender, talks to Connecting Africa as part of our Women's Month series about her career and how we can encourage more young girls to enter the legal tech field.

Story

Digital inclusion as a catalyst for economic empowerment: Mastercard's Imelda Ngunzu

Mastercard's Imelda Ngunzu talks to Connecting Africa about how digital payment solutions and mobile money are transforming the lives of small business owners, women and marginalized groups in East Africa.

More AfricaCom perspectives

Latest video

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Industry announcements

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Guest Perspectives

Story

Omdia View: July 2022

By Omdia Analysts

Kenya and Zambia move towards 5G with new spectrum allocations while Tunisie Telecom plans to shut down its 3G network - that and more in this month's Omdia View.

Story

Omdia View: June 2022

By Omdia Analysts

5G was the major news trend across Africa in June, as Orange became the first operator to launch 5G in Réunion and operators in Senegal accelerated their 5G plans despite spectrum delays.

More Guest Perspectives

Upcoming events

Africa Tech Festival
November 7-11, 2022
CTICC, Cape Town
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Archived webinars

Africa Green ICT: Lighting Up a Sustainable Continent

The ICT industry is the leading industry in the commitment to carbon neutrality, whose focus has shifted from setting ambitious targets to taking initiatives. The push for zero-carbon and for green energy development, it isn't just about CSR – it's also good for sustainable business.

The path to sustainable development requires green energy. Governments are looking at potential policy approaches to make green energy more widely available and affordable. Without sustainable energy, there will be no digital transformation and no chance of making Africa more economically competitive in the post-pandemic era.

Africa Green ICT Webinar 2022 will bring together ICT industry leaders and senior industrial analysts to provide insight, best practices and key learnings on how to achieve zero-carbon targets and practice green development in Africa.

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Sponsored video

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