Connecting Africa is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 3099067.

Partner Perspectives (Sponsored Content)

Securing the Future of Digital Africa – The Evolution of Digital TV Security

Article Image
The pay TV market in Sub-Saharan Africa is evolving rapidly and presents an array of opportunities for operators. While traditional pay TV remains essential, operators must also be able to create new revenue streams from different tiers of programs or services. The growth in importance of OTT is undeniable in this market and around the globe, but pay TV operators must capitalize on the OTT opportunity while balancing this with continuing the development of traditional pay TV operations.

Despite the rise of OTT, traditional pay TV services are still of crucial importance in Sub-Saharan Africa. Indeed the Sub-Saharan Africa Pay TV Forecasts report, from Digital TV Research estimates that the number of pay TV subscribers in the region will increase by 74% by 2023, to 40.89 million.

This points to the opportunities for operators in this rapidly growing market and, as consumer demand evolves, operators need to balance being in control of their ecosystem while delivering high value content to a variety of open and closed platforms to secure their continued growth.

Meeting consumer needs
While traditional pay TV services remain hugely important, the impact of OTT has meant an evolution in consumer expectations, particularly around speed and convenience when it comes to media and entertainment content. Operators must therefore look to capitalize on new methods of secure delivery of their broadcast content, in tandem with the shift to OTT.

With this in mind, operators must balance the need for protecting their content with continued cost efficiencies. Simultaneously, it is important to create new revenue streams from packages of programs and services. This in turn requires the management of subscriber entitlements.

It is therefore crucial that security acts not as a cost burden, but as an enabler for an operators’ evolving requirements. Conditional Access (CA) and a holistic software-based security solution is what operators need to look towards with these challenges in mind. On one hand, CA will help address piracy concerns and ensure that distinct packages can reach subscribers from different income groups. On the other hand, a software-based security solution will allow operators to securely deliver content across devices, while providing a cost-effective and easily renewable solution to stay ahead of piracy and security threats without hardware dependencies. It’s also important to consider that CA has other practical applications that have particular value in Africa, as the continent looks to leverage the growth of digital television.

Operators must also consider protection of content beyond the initial delivery and the rampant increase of redistribution piracy – where legally decrypted content is then distributed by an illegal restreaming service. To address this threat, it’s vital that operators look for technology that can help track and remove illegally distributed content. State-of-the-art anti-piracy technology can stem the flow of illegal content and, combined with services delivered by experienced investigators and analysts, is essential in unmasking the real people behind the pirate organizations. Premium security today means 360-degree protection trusted by content owners, and this future growth anticipated in Africa presents an opportunity for operators to deploy an ecosystem which addresses these threats from the start.

Enabling the future of media and entertainment
These security steps will help enable operators in Sub-Saharan Africa to continue their success, but they must also ensure they continue to match consumer needs with their service offering. In the future this could mean offering a hybrid STB with linear TV and OTT services. Open platforms like Android TV can be the most effective and fastest way to futureproof a set-top box and explore new revenue-generating services. However, operators must first ensure a secure digital TV ecosystem, where subscriber entitlements can be managed, with the security demands of premium content met.

The bottom line is that in today’s increasingly competitive market, traditional satellite and pay TV operators must continue to look at how they can enable business growth, addressing security challenges to make the most of ongoing market opportunities.

— Richard Frankland, VP Sales EMEA, Irdeto

Innovation hub


Safaricom launches M-Pesa 'super app'

Safaricom has launched its long-awaited M-Pesa 'super app' with new features like offline mode as well as mini-apps within the app.


Hot startup of the month: Nigeria's Bankly

Nigerian startup Bankly is digitizing cash for people who work in the informal sector and helping unbanked Nigerians save money, invest and gain access to credit and other financial services.

More Innovation hub

Latest video

More videos

Guest Perspectives


Omdia View: May 2021

By Omdia Analysts

This month, Omdia's analysts provide context and analysis about new licenses for operators in Ethiopia and Uganda, and Nigeria's 5G rollout plans.


Omdia View: April 2021

By Omdia Analysts

This month, Omdia's analysts provide context around Ethiopia's telecoms licensing process, Millicom's plans to exit Tanzania and Ghana, and Airtel Africa's successful capital raise.

More Guest Perspectives

Partner perspectives

All Partner Perspectives

AfricaCom perspectives


Digital inclusion as a catalyst for economic empowerment: Mastercard's Imelda Ngunzu

Mastercard's Imelda Ngunzu talks to Connecting Africa about how digital payment solutions and mobile money are transforming the lives of small business owners, women and marginalized groups in East Africa.


Accelerating women in STEM: In conversation with GirlCode's Tinyiko Simbine

GirlCode co-founder and CFO Tinyiko Simbine talks about why it's important to help girls and young women excel in science, technology, engineering and mathematics (STEM) fields.


How Poa Internet is unlocking meaningful connectivity in East Africa

Poa Internet's CEO Andy Halsall shares his views on what it takes to develop last-mile connectivity and get Africans online in a meaningful way.

More AfricaCom perspectives

Upcoming events

North Africa Com
July 13-14, 2021
Virtual Event
Asia Tech x Singapore
July 13-16, 2021
Marina Bay Sands, Singapore
Africa Tech Festival
November 8-12, 2021
Cape Town, South Africa
More Upcoming events

Flash poll

All polls

Archived webinars

Technologies and business models to connect the next billion

Nearly half the planet remains unconnected at a time when COVID-19 has forced people’s reliance on the Internet and digital technologies higher than ever before. Bridging the digital divide to provide Mobile Internet access – the main driver of digital inclusion – is exceedingly important in the current context. Overcoming this connectivity crisis represents a growth opportunity for Mobile Network Operators (MNO) to expand their services outside of the crowded, highly competitive urban markets.

In this webinar we will focus on solutions that help MNOs close both the coverage gap and the usage gap.

Key topics include:

  • What are the barriers to overcome increased Mobile Internet adoption?
  • How to match deployments cost with expected revenue?
  • Operator success story

More Webinars

Sponsored video

More videos

Like us on Facebook

Newsletter Sign Up

Sign Up