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Safaricom Finds Success With Affordable Smartphone
Businesses in Kenya should exploit m-services
Just as mentioned in the article, most people in Kenya have access to mobile phones. Cheap smartphones from China and the availability of fast internet is a great opportunity for the advancement of business in Africa.
Taking a business online is becoming more viable due to the internet infrastructure that keeps on improving. In Kenya alone, there are many strategies that one can exploit to take advantage of the mobile connectivity in terms of marketing.
Many millennials in Africa have come up with mobile-based businesses that are continuing to improve and even challenge competitors all around the world.